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How to Make Real Estate Your Career

Crager Tobin Real Estate is dedicated to providing extraordinary service, guided by the Berkshire Hathaway principles of trust, integrity, stability, and longevity, and we seek partners who will help us on that mission. If you’re passionate about helping people achieve their property goals while delivering unprecedented value, a career in real estate may be for you. We’ve outlined some must-ask questions for anyone considering making real estate their career:

What type of real estate careers are out there?

  • Real estate managing broker
  • Commercial real estate agent
  • Real estate investor
  • Residential appraiser
  • Commercial appraiser
  • Property manager
  • Leasing consultant
  • Commercial leasing manager
  • Foreclosure specialist
  • Real estate attorney
  • Corporate real estate manager

What do I need to get started?

Having a large contact pool and a system for managing it is essential to start off on the right foot, but not necessarily a foot in the door. You will also need to be dedicated to growing that list of potential clients and mouths to help spread the word. A computer is also critical for staying organized, and you’ll need a reliable car for getting house hunters around town.

Do I need a license?

If you have a solid list of contacts and the necessary entrepreneurial drive, a license is the next step to getting into real estate. The requirements and credentials vary by state, so even if you’ve gotten a license previously, it’s worth confirming that yours is still valid. Agencies that you’re hoping to work with will likely have their own requirements and processes in place in addition to what the state requires. Those may include a background check, legal U.S. residency, class enrollment, and a licensing exam.

Once I have a real estate license, what are my options?

Your license will open the door to a lot of opportunities beyond residential real estate including commercial, land, farm, business, and investing. Some branches of real estate require tons of interpersonal skills, while others deal more in law and finance.

What skills should I have to be successful?

Real estate agents are typically strong in the following areas:

  • Communicating
  • Counseling
  • Negotiating
  • Merchandising
  • Networking
  • Marketing
  • Problem-solving
  • Planning

How do I set up a budget?

Like any endeavor, it’s crucial to make sure you have more money coming in than you do going out. Of course, this is easier as time goes on and the business becomes more established, but you’ll need to gain some footing for that to happen. To get started, you’ll likely need just under $3,000 to cover classes and exam fees on the road to getting your license. Other startup costs will include business cards, marketing efforts, and keeping yourself afloat before you have additional income floating in. The number one reason that new agents fail in their first two years is lack of income, so keeping track of that, in the beginning, will be essential to your success.

How do I get my name out there?

The first thing potential clients and even passersby will do when they hear about your budding business is look you up online. For that reason, having a great website is a perfect place to make a powerful first impression. That website will be your introduction to the real estate world, so it should be sharp but succinct, with plenty of personal information so that visitors will feel comfortable trusting you and reaching out.

Who can help me get started?

A database of contacts is incredibly important in the real estate world, and it’s even better if one or more of those contacts are in the business themselves. That person will be able to guide you as you get off the ground and act as a mentor for advice and partnership. That mentor may present themselves while you’re investigating brokerage firms to work with, so it’s important to put yourself out there and not be afraid to introduce yourself.

Will I make fast money?

Contrary to popular belief, the real estate industry is not an easy money career. However, with perseverance and dedication, it can involve into a successful business with the potential for high income. Working independently will increase the riskiness, but it could also elevate the reward.

Speaking of, is it rewarding?

Helping people take the next step in their property journey is incredibly fulfilling. Becoming someone’s trusted real estate and investment advisor is a huge responsibility with even bigger rewards. You’ll act as their ultimate partner in the property process in order to help them realize and achieve their dreams.

If you’re considering a career in real estate, we hope you’ll join us in making property owners’ dreams come true! Our brand offers something that no other can. We sell a property on average every 39 hours, and no other company’s brand identity and bandwidth match that of Crager Tobin Real Estate. If you’re looking to start your career in real estate elsewhere, don’t hesitate to get in touch with someone in our office for an overview of what you can expect as you embark on your professional real estate journey.


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